What is a true mobile website?
Leave Stay
Mobile Web is a fast moving, competitive, digital marketing strategy.
It is your companies individual, one to one, Digital Marketing strategy!
True Mobile Web design is not an App and not a web page conversion.
Mobile web is always on always working independent website with your focused message.
True Mobile Web should not be… a page conversion via a browser sizing change. Converting your website via page sizing is a fix.
Why is conversion just a fix? Several reasons. First on a conversion your information is arbitrarily sorted by a computer programmers algorithm who has never heard of your company or knows your message. A mobile website is designed specifically for mobile smart phones and tablets with a condensed and focused customer/client marketing or directional message.
Second it is about control and engagement of your message (s).
Third you spend a lot of money on your advertising True mobile Web directs your customer to your ad and not a page on your website.
forth the experience is different on the desktop versus the smart phone or tablet.
When you access web pages from a smart phone or tablet, you make a quick decisions.
- Leave
- Stay… Pinch and Zoom… then hunt for info and decide to leave or continue
- Stay and follow your web search with clean design and a mobile message built for your smart phone or tablet
A true mobile website is a rebuilt customer experience with the goal to keep the customer engaged and away from the first option of leaving. Google studies show a Mobile Leave is a lost customer forever as the BOUNCE OR LEAVE EXPERIENCE for the mobile customer creates a forever leave with the memory your site will not work on their smartphone, so they stay away on future mobile searches.
True Mobile Web is a skinny, light design compared to desktop design. A desktop website has the option to be heavy in design content and information relying on screen size & bandwidth. Desktop searches have fixed landlines and include additional customer patience in load times. Load times on Smartphones have to happen in seconds. *A note REXP Mobile Web serves our mobile pages in quick design by utilizing the newest technologies and fastest servers available at Amazons data systems.
And it’s just not screen size… In contrast to a desktop experience the same experience on a mobile device will take a ridiculous amount of time to load on your smart phone depending on your providers service, while on your desktop or laptop computer the page is loaded quickly and loads just fine.
There are several reasons this happens… it may be the web site has not been optimized for mobile viewing!
What does this mean for you as a business owner with a website?
It means that if your website does include a mobile optimized website, you could be losing business to your competitors who have sites that are more easily navigable for mobile phone users. Setting up a true mobile optimized version of your website is a digital marketing strategy and a job better left for the professionals.
And that’s where we come in!
REXP can offer a wide array of mobile website services, whether you’re looking to redesign
your entire website, or add a true mobile website to give your customers a mobile friendly choice.
Contact us to learn more today!
